Background
Meridian Energy is Aotearoa’s largest renewable energy generator and retailer. Their integrated report delivers an holistic view of the year’s performance, both financial and operational.
Opportunity
In this year’s report, special attention was given to their four primary operational impact areas: Natural, Human, Technology, and Commercial. In addition to the financial reporting, the report required a unified design to integrate and highlight these areas collectively.
Solution
Immersing itself in captivating brand imagery, distinctive brand colours, the distinctive blade graphic device, along with a meticulously crafted typographical system, the design effortlessly captures attention and amplifies the brand’s visual impact while ensuring clear readability of the report’s comprehensive information and insights.
- Visual concept
- Design and layout
- Image selection
- Image compositing
- Production
- Print management
In collaboration with Marca
