Graphic design, along with design thinking, can effectively communicate your brand’s personality and campaign messaging, transforming key strategies into engaging and cohesive materials for your business. From the initial stages of strategy and concept development to the final production, we collaborate closely with our clients to deliver solution-focused results.
Photography
Photography plays a vital role in effectively communicating your brand, capturing its essence, and creating lasting impressions. By carefully planning and executing photoshoots, images allow you to effectively communicate your campaign message, evoke emotions, and create a distinctive visual identity that connects.
Video
Video has emerged as the go-to medium for showcasing your brand’s personality and conveying key messages, both on websites and social media platforms. By employing strategic narratives and crafted visuals and audio, videos enhance brand messaging and inspires – making them a potent tool for developing brand awareness and lasting connections.
folkYEAH! Showcase
folkYEAH!
Publications. Communications. Photography. Campaigns. Design Thinking. Branding. Strategy. Videography. Wayfinding. Content Creation.
Great design isn’t just visual – it all starts with understanding your company’s values and project strategy to ensure the solution is effective.
The design thinking process works to create solutions that are visually engaging, along with being effective, to help your business succeed.
Understand
During the Understand stage, we immerse ourselves in your perspective, seeking to understand your business and project needs, challenges, and aspirations to gain valuable insights for the project.
Define
In the Define stage, we digest the information gathered in the Understand stage to identify the core problem or opportunity, framing it in a clear and actionable manner.
Ideate
The Ideate stage is where we generate creative ideas and solutions for the opportunity, encouraging open-mindedness and fostering a collaborative and uninhibited brainstorming process.
Create
The Create stage is where we get down to it! Transforming ideas into working and functional designs, bringing the solution to life. We then collaborate with you for feedback on initial concepts, and on any content updates along the way – all the way to production and delivery.
Meet folkYEAH!
At FolkYEAH!, we strongly believe that design has the power to solve communication and information problems and make a positive impact. Our goal is to create innovative and effective visual designs that not only meet the needs of your business and project, but also drive success. We carefully analyse problems, develop thoughtful design strategies, and find practical and visually appealing solutions. By embracing design thinking as a problem-solving approach, we can work strategically towards the right solution.
Meet Jenn!
I’ve been in this game for a while! After a degree in Visual Communications, work life started in book publishing, both in NZ and over in the UK, I then moved into studio and production management; then onto freelance, where I get to work directly with my clients to solve their communication challenges effectively.
Fun non-work chats include dancing, skate dancing (think line dancing on roller skates), hiking (in the warmer months), learning Japanese (again), and where to for my next adventure!
